A couple of days ago I shared about a few changes to the Happy/Choice gift card lineup. In that post I mentioned that there was a new Happy Holidays gift card brand and noted that it was the sixth version of a Happy Holidays gift card that Blackhawk Network has currently made available.
It turns out that there might actually be a seventh. Target has a Happy Holidays gift card brand here which has the following list of eligible retailers:
- Lowe’s
- Ulta Beauty
- Spafinder
- Chili’s
- Grubhub
- Regal Cinemas
That card on Target’s website is a Choice version of the Happy Holidays range of cards, but there’s already a Choice Happy Holidays card that has some similar eligible retailers and a similar color scheme:
Lowe’s, Chili’s and Grubhub are on both cards, but the version on Target’s website has Ulta Beauty, Spafinder and Regal Cinemas instead of Kohl’s and GameStop. I’m therefore not sure if the version on Target’s website is a new, additional Happy Holidays brand or if it’s an updated version of the existing Happy Holidays brand, with that old version being phased out.